Here’s a sneak peak at a logo Sproutreach recently created for Fletcher Community Farm, Haverhill’s new CSA (Community Supported Agriculture).

Mission Statement: Fletcher Community Farm aims to get quality, local and natural food into the hands and bellies of Greater Haverhill area residents, and foster public appreciation for the benefits of local agricultural lands and the crops they produce.

For additional information about the Fletcher Community Farm CSA Program, or to sign up for a share in this year’s harvest of fresh, local fruits and vegetables, contact Polly at 978-388-3422.

We’re delighted to have some of Sproutreach’s work included in the new book, Designing for the Greater Good: The Best in Cause-Related Marketing and Nonprofit Design, just released this week.

The first ever book of its kind, Designing for the Greater Good features hundreds of illustrated examples of the best nonprofit and cause-related design worldwide, as well as inspiring case studies and insights into great nonprofit branding campaigns. The authors, Peleg Top and Jonathan Cleveland, intend for this book to serve as “a comprehensive resource for designers, creative professionals, marketers, corporate communications departments and nonprofit leaders”. The book showcases work from a variety of sectors including Family and Community, Animal Causes, Health, Human Rights, Environmental Awareness, Spirituality, and the Arts.

Shortly after graduating from college, I moved across the country to Catalina Island, twenty-six miles off the coast of Los Angeles, for a job as an instructor at the Catalina Island Marine Institute. During that time (early 90′s), I can remember learning a bit about the large-scale effects of ocean currents on marine debris. Several years later, researchers discovered what would become known as the Great Pacific Garbage Patch – a growing mass of floating trash collecting within the ocean as a result of converging currents. In the years since then, I’d admittedly lost track of this issue. Recently, while doing a bit of research for this informational graphic (above) to accompany an article in Environment California’s newsletter, I was shocked to learn how immense we’ve allowed this “patch” to grow – twice the size of Texas!

For more information, watch an enlightening video feature GMA did on the issue in 2008.